Social Marketing

Unfiltered Comedy, Unmatched Engagement
CLIENT
Tanya Hennesy
DELIVERABLES
PRODUCTION
RELEASED
The brief

When creating social and advertising content for Tanya and her brand partners, our production approach was simple:

ditch the high-end art direction,
keep it grounded, and let Tanya do what she does best.
We focused on creating a relaxed, fast-paced, and flexible environment on set to capture her spontaneous humour and natural comedic timing.

Whether she was roasting everyday situations or weaving a brand sponsorship into a hilarious, self-deprecating skit,
our crew was there to catch the lightning in a bottle. The final deliverables are a series of scroll-stopping,
laugh-out-loud social assets that prioritise authenticity over polish, resulting in massive engagement and brand integrations
that actually feel like fun, everyday conversations.

All assets.

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Production by

Cass Brothers Productions

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