A sophisticated social campaign; bringing the refined taste of Sofitel directly to the social feed.
This series spotlights the artistry of their expert bar team, featuring masterclasses in mixology with creations like
“The Classic Marg,” “The Elevated Spritz,” and exclusive bartender selections.
Beyond the core episodic series, our production captured the wider ambiance of the venue. We delivered a comprehensive suite
of both wide and vertical assets to ensure optimal performance across all platforms, from website banners to Instagram Reels and TikTok.
To maximise the campaign’s longevity and relevance, we also integrated dedicated festive cuts into the production,
ensuring Sofitel’s social presence remained vibrant and engaging through the holiday season.
All assets.
